Ansible Tower 3.1 brings the new “Workflows” feature allowing you to hook Playbooks, set conditions in executing them and passing data from one Playbook to another.

Additionally Tower can now scale beyond a single instance allowing job processing through any one of the tower nodes in the cluster.

In Tower 3.1 you can easily direct all logs to a central log service such as ELK, Splunk, loggly or others.

More information here: https://www.ansible.com/blog/introducing-asible-tower-3-1